Top 10 SaaS Customer Retention Tips

In the world of SaaS, customer retention and a steady flow of customer acquisition is the recipe for success. With that being said, retention is much less expensive than acquiring new customers so you really need to put great focus on trying to hold on to your customers.

 Below are our top 10 customer retention tips for Saas businesses.

1. Follow up with customers after every interaction

After you have helped a client, it is key to follow up with them after as well.  Add this extra layer to your customer service process and it will pay off big.   With this scenario,  you solved their issue but by following up a couple weeks later, you are making sure they are satisfied.  When it comes to customer retention, a satisfied customer is just as important as solving their problems.

2. Welcome feedback

Addressing feedback should be a key component of any retention strategy. If a customer takes the time to make suggestions on how you can improve, they are investing themselves in the success of the company.  Make it clear you are interested in their feedback by strategically placing something on your pricing page where they can submit their suggestion. You can also include a link on their monthly invoice.  Just make sure wherever you place these calls to action, your customers can see it.

3. Create multiple opportunities for interaction with social media

You want to be able to engage with customers as much as possible.  For this reason, it is key that you have a social presence on the key platforms (Facebook, Twitter, Instagram, LinkedIn) as well as any others that are relevant to your business. By doing this, customers can easily reach out to you via their platform of preference.  By using social media as part of your customer retention strategy, you are not only boosting awareness for your brand but also driving engagement which is the number one way to reduce your churn rate.

4. You need to brand yourself as both a software and a service

SaaS providers really need to play both sides of the coin by positioning themselves as both a software and a service. The service part really is key.  Take a look at your billing schedule and try to match your service improvement schedule to it.   People want to feel like they are getting their moneys worth. This can be in the form of increased security features, storage upgrades or any other add on that will provide additional value to the customer.

5. Avoid customer satisfaction surveys

Every business wants feedback, but surveys are not the way to get them.  They really just end up being annoying for the customer.  This is not more true than when a customer has a problem that you have fixed (customer is bothered but happy it’s fixed) and you continue to follow up with survey requests that they do not want to fill out.  The customer ends up feeling like the survey is more important than their time.

6. Emphasize engagement as soon as possible

If you are looking to improve your churn rate, driving engagement is key.  Engagement equates to value when it comes to the customer.  For this reason, you want to get your customers to use your product.  Send out emails, make phone calls, whatever you need to do to. The sooner they start using your service the faster they will recognize the value. Once this happens, the less likely they are to cancel.

7. Come out with a new version

If customers aren’t getting enough value from your product, they will eventually move on.  One way to get around this is by releasing a new version.  It should be free and happen automatically but most of all, the increased value should be clear to the customer.  

8. Offer free training

If your software is on the complex side, it would go a long way with users to provide free training sessions.  As we have touched on before, the more value users receive, the less likely they are to churn.  Furthermore, you are cultivating a stronger relationship between you and the customer.

9. Consider a loyalty program

Loyalty programs have been proven to work. It does not need to be expensive to be effective. The occasional gift card or discount will make customers feel valued.  

10. Track exit feedback

You will not be able to save every customer.  Some churn is inevitable. In order to reduce customer churn, you need to understand why they are leaving. But it doesn’t have to be all about loss.  Take this unique opportunity to find out why they are leaving. You can then use this valuable information to help improve upon your processes and in turn provide more value to your current customers.

7 Types Of Valuable Social Media Content To Share

When it comes to social media marketing, the name of the game is to get as many shares, likes, re-tweets and engagement as possible. The way to achieve this is by providing your audience with valuable content.  When executed properly, the right content creates a connection with your audience in a unique way. When cultivating a strategy, you want to focus on content that builds trust and is informational. By doing this, you will see your social media marketing strategy take off.

Below are 7 types of content to share with your  audience that will give you the most value.

1. Infographics

In terms of shared content, Infographics take the medal home.  These awesome tidbits of information are extremely engaging since humans are visual creatures.  Aside from the visual appeal, humans just process content better when it’s coupled with pictures.

2. Interactive Content

Interactive content ( animation, video, moving image audio, games, etc) is one of the best ways to boost engagement. If you are looking to go viral, quizzes are where it is at.  We have all probably taken one or had a friend share one (what fourth of July food would you be?  Me, a watermelon).  Go ahead and make your next post a quiz and see the results.

3. Content That Evokes Strong Positive Emotion

Content that sparks people’s emotions get more shares.  Pretty simple.  But which emotion will get you the most shares?  Not surprisingly, studies show that posts that evoke happy emotions are the ones that inspire people to share.  This rings true for whatever industry you are in.   Laughter and inspiring achievements are both great ways of building a connection with your audience.

4. Content With Images

When it comes to what people like to share most, it should be no surprise that images were at the top of the list.  Just like with infographics, our mind loves images. Shared strategically across all your social media platforms, you will see more engagement arise from your audience.

5. Live-streaming

As we approach the halfway mark of 2017,  live-streaming has taken the front seat for many brands. Facebook Live and Periscope are just 2 of the live streaming tools that are catching on like wildfire. These tools are free so it’s time to get your strategy going.  Breaking news, interviews, behind the scene shots and Q&A’s are just some ideas that can get engagement going with your audience.

6. Quotes 

Sharing the right quote at the right time can do wonders for boosting engagement and your brand.  They never get old and are highly shared. Quotery and Brainyquote are great sources for quotes. But before you go posting a bunch of quotes, you have to know what your audience will respond to.

7. User Generated Content

User-Generated Content is one of the best ways to engage with your audience.  This type of content shows that as a brand, you care about them.  Stay on top of all your social media platforms and keep an eye out for content that was created with your product in mind or that features your product. Just make sure to credit the person posting them back.

Coming up with great content share is not easy and can be very time consuming.  As my business is heading to the next level, I have decided to hire a company to write custom social media content for me.  Emphatic.co has been a lifesaver for me.   You provide them all the details about your business and they will give you amazing social media content tailored for you.  They only thing you have to do is review it and schedule it.  The process is so easy and has freed up so much time for me to focus on other things.

 

 

10 Agent Tips For Selling Homes

 

Now that you have landed the listing, it’s time to deliver on your promise and get that house sold for the best price possible.  This is often easier said than done.  Most often the types of homes you are selling need that extra bit of attention and agents and sellers need to work as a team in order to get that sold sign on the front lawn. This involves going above and beyond with your real estate marketing.

Below are 10 tips and tricks that will help you have more success selling homes.

1. Get a listing agreement signed

This is step one and and a must have.  Sellers can be fickle.  The deal isn’t reality until you have that agreement in writing and signed.

2. The MLS is your best friend

The MLS is key to the selling process.  As you add details to your listings, be sure to include as many beautiful photos as possible.  Listings with more than 6 photos are viewed twice as much than those that have less.  Also, be extremely thorough and honest with specific details about the home.  People will question you if you misrepresent the property.

3. Make sure listings are on all websites

Your listings should be on every major website.  Zillow, Trulia,  Redfin, Craisglist , Realtor, Movoto just to name a few.  Most home buyers are online searching way before they reach out to an agent, so the early bird gets the worm in this case.  Also, someone looking at Trulia is not necessarily looking at all the other real estate websites so being on as many of these sites as possible really helps expand your reach.

4. Check surrounding listings

Knowledge is power and knowing the market you work in is key in real estate.  If your buyer is not interested in the home you are showing them, you should know what is on the market in the area.  Real estate is all about service and it’s extremely helpful to know what’s out there.

5. Flyers are key for marketing

Flyers done right are still an effective real estate tool for marketing homes. Whether they are used at an open house or for people to take during a showing, your flyers should be thorough, beautiful and compelling. Printed flyers are not the only way to use this great tool.  Real estate email flyers can be used in online marketing, email campaigns and any social media promotions you do.

6. Hire a photographer

A picture says a thousand words.  Hiring a photographer will give you that extra edge with high quality photos.  Just make sure they capture your vision.  Details matter so make sure the house is in perfect condition.  This means toys cleaned up, no visible wires, no dishes in the sink, you get the idea.  If you do not want to spring for a photographer, make sure to invest in a decent digital camera.  Taking photos with your cellphone is not the route to go.

7. Talk to everyone you can

Getting the word out about your listings is a great way to gain traction.  Talk to your friends, family, neighbors and anyone else you come in contact with. The more you get the word out, the more interest gets generated.

8. Meet up with your competition

Make a point to visit other agents’ offices.  Take them out for coffee and chat about what you both have going on. This is a great door opener as it can lead to mutual business and referrals.

9. Take advantage of social media

If you are not already using social media as part of your marketing efforts.  You are missing the boat.  You should be posting consistently to Facebook and any other social media channels you are on.  Videos are a great way to get the buzz going for your properties.  You can show off your latest listing or create informational videos sharing valuable advice and expertise.

10. Host open houses

Open houses are a great opportunity to increase your potential buyer pool. First impressions are everything, so make sure the home is beautifully staged, utilities are on and everything is in working condition.  The rest is up to you.  Time to bring your excellent conversational skills, and a happy and positive attitude.

 

 

 

Top 5 Ways To Improve Your Landscaping Business

As you begin to enter a new season, re-evaluating your work processes is key to keeping your business on the path of efficiency.  This is something that is good to do year round, but a month or two prior to the season starting is the perfect time to gather your team and execute any needed changes.

Here are 5 ways to improve the way you are doing business now.

Make sure you are managing your man hours properly

Staying within budget when it comes to man hours is super important.  You want to make sure you have a landscaping business management software that will make the process of tracking hours effortless.  Scapersoft is a great business software that offers not only time tracking but a robust calendar with scheduling tools.   Having this feature will help you make sure your team is staying within or under budget.  This software is developed by lawn care professionals so you know you are getting every detail you could want or need in a business management software.

Keep track of tools by creating a list

There are so many tools that can go missing, that having certain controls in place can really lessen the burden of this problem.  A great way to navigate around this is by creating tool lists that your crew leaders will sign at the beginning of the season.  If a tool goes missing or breaks due to negligence, the crew is responsible for replacing it.  Having this in place really pushes the crewman to bring back their tools and really look out for them.

Switch crews up and provide cross training

They say consistency is a great way to drive efficiency but having the same guys doing the same work week after week can get monotonous for some.  It is a good idea to sometimes switch up your crews. Doing so allows more sharing of information and the guys can learn something from one another.

Another great idea to consider is cross training.  This includes having office staff getting involved with things like learning job estimates.  Maybe event taking them out to a jobsite to see how things are run.  Managers should also get involved with the office staff to see how they do things like data entry and report filing.  Doing this helps the managerial staff have a better understanding of the inner workings of what goes into managing the day to day stuff.  If you want to read more on why cross training is beneficial to any business, click here: http://smallbusiness.chron.com/importance-crosstraining-improving-team-performance-33216.html

If  you don’t have a website by now..you should

Today’s business landscape is technology-driven hands down.  You must have a powerful online presence if you want to be competitive. Consumers are searching online for everything including services like landscaping.   Your website needs to be professional looking and easy to navigate.  A great add on to your website is a blog. The landscaping industry can always use more blogging and is a great way to  to stand apart from the competition, connect with your customers and show off your work.  If you want more tips on building a website for your landscaping business, check out this great article: http://www.greenindustrypros.com/article/10257853/landscape-business-website-design-tips

Feedback from your customers is key

If a customer complains, make sure you are listening.   This shows them you value their business. Make sure honesty and reliability are at the forefront of your business.  This will create a level of trust that is key to building long lasting business relationships.  It is also a good idea to create a space for consistent communication so that your customers know they can come to you and your crew with any questions or concerns. You will also want to perform routine inspections of your sites and take the time to briefly check in with customers.  As you get more customers with your great customer service, consider implementing a referral program.  This is a great way to expand your business!  If you want to get more tips on this, check out this great read: https://www.landscapeleadership.com/blog/customer-referral-programs-tips-examples-landscaping-lawn-care-tree-service-companies

 

5 tips for new real estate agents

The formula for succeeding in real estate is making sales.  But when you are new to real estate, that is easier said than done when no one knows your name yet.  Selling properties is not easy and that big paycheck you are hoping for does not come overnight.

Here are 5 tips to get your new business off to a successful start.

 

 

 

 

 

 

 

Real estate flyers are a great way to promote your brand

Create a brand that makes an impression

Competition is fierce in real estate.  In order to set yourself apart, you need to develop a brand for yourself.  You will need to come up with a distinctive logo, profile photo, color scheme and catchy slogan.  When first starting, your brand will be that of your company but this shouldn’t stay that way.  You will need to get that personal brand going that will set you apart from your agency. A great place to showcase your personal branding is on real estate flyers. They are great for not only marketing your properties but also your brand.   I love using Flyerco.  They have a robust template gallery and you can customize your flyers to your liking.

Find a real estate company that is the right fit

As you first start out in real estate, you do not have an established reputation to depend on.  For this reason, finding the right team to join is key.  In order to figure out who that is, you will want to do some research.  Check into which ones have won awards, have a great marketing framework in place and most importantly, the type of support from management that will help build your career.

Focus on a specific market

The best strategy when starting out is to find a specific market to focus on.  This might be condos, luxury homes or investment properties.  You want to look for an underserved market, that way you are not stepping on another agents toes.  By doing this, you will be further enhancing your brand by becoming an expert in your niche.

Be Productive and Set Goals

Without a boss looking over your back, it is up to you to make sure you are working enough each day.   Creating a routine and a set of daily goals are essential to efficiently managing your time.  You should have a set amount of time put aside for things like marketing, reaching out to prospective clients and client relationship building.

Your expertise should be a selling point

To be successful in real estate you need to know  the ins and outs of real estate.  Things like legal issues, transaction terminology, housing laws etc need to be a part of your knowledge base.  If it’s not, start brushing up immediately. This should be the first thing you do before reaching out to clients.  Now would also be the time to become an expert in your niche.  That will be your key selling point.  Becoming an expert in your niche will give you the opportunity to create things like a home buyer’s guide or a handout with specific market information related to your niche.   These extra small touches will help build your reputation as an expert in your specialized area.

5 Tools Your Business Needs To Succeed On Instagram

 

As many of you know by now, Instagram is one of the most powerful and robust marketing tools for businesses.  It can be tough, though, to maintain and be consistent without the help of some great tools.  Utilizing the right Instagram tools will help expand your brand and most importantly, save you time.

 

 

 

 

 

Here are 5 Instagram tools your business needs in order to maximize your marketing strategy on Instagram.

Boost your Instagram photos with Yotpo.

This cool tool provides you with a new and fresh way of engaging with your followers.   Their moderation tools allow you to search for images on Instagram that are relevant to your brand.  It will then automatically ask the original poster for permission to add their image to your curated collection.  You are then able to display it on your site.  This can be done by either a slideshow widget on your product pages or on any landing pages that have content related to different products.

Use a social media scheduler like Autogrammer

This tool is a lifesaver for Instagram, Facebook and Twitter post scheduling.  You can easily put together posts for weeks at a time and schedule them to go out at peak times so that you can maximize engagement with your followers. It also has all the key photo editing tools and you can easily bulk upload your images.  It’s a one stop shop.

Use Repost  to share your Favorite Photos And Videos On Instagram

The Repost tool makes reposting and crediting the original creator so easy. You just tap a button to share an already existing post on your own Instagram feed.  This is ideal for sharing user generated content for your business.

 Use Tagboard To Track Trending Hashtags

This helpful tool allows you to track hashtags that are trending the most on various social platforms.  You can then see how other brands are utilizing those hashtags and how you may be able to incorporate the same hashtags into your next marketing campaign.

Use Iconosquare For Tracking

Think of Iconosquare as the Google Analytics for Instagram.  It provides you with all the tracking info you would want like comments, likes and engaged followers for each post.  This then allows you to see which content is getting the most traction.

Any of these 5 Instagram tools will certainly help you and your team build a solid brand presence on Instagram.  Utilizing all of them can definitely be a powerful way to kick start your Instagram marketing strategy into high gear.

 

 

How Does Vitamin C Help The Anti-Aging Process?

skin damageThere are great benefits to vitamin C serum for the skin. Vitamin C helps in reducing wrinkles, brightening the skin, and repairing skin damage. If you have been noticing fine lines and wrinkles on your facial skin, you must make it a point to try the serums containing vitamin C. There are quite a few different brands of such serums available in the market. You need to buy the one that is manufactured using state-of-the-art technologies and scientific methods. An example of a good brand of anti ageing skin care products is Skin prep.

Why is Vitamin C beneficial?

Vitamin C is one of the main ingredients of anti-wrinkle creams and serums. There are many cost-effective products available in the market. However, before buying any product, you must make sure to check the main ingredients. In anti aging serums, Retinol is one of the main ingredients. Vitamin C lightens and brightens the skin instantly and improves the overall
texture of the skin. Given below are some of the benefits of vitamin C in skin care products:

Vitamin C increases collagen production in the skin, which is one of the main ingredients for removing wrinkles and fine lines. Thus, vitamin C is known to have very effective anti aging properties.

  • As discussed, the vitamin leads to brightening and tightening of the skin.
  • It helps to reduce the negative effects of exposure to the sun.
  • Vitamin C has been noted to mitigate the effects of chlorine exposure to some extent.
  • Vitamin C helps to repair the skin.

How does retinol help in reducing wrinkles and fine lines?

Vitamin C and retinol are two different ingredients of anti-wrinkle creams. These can help in the formation of collagen and elastin. Thus, with regular application of serum and creams containing Vitamin C, the skin remains young, plump, and fresh. Pores on the skin are reduced, and there is also less of visible lines on the skin. Both the ingredients in the anti wrinkle products are so strong that they can help in countering the effects of harmful UV rays, pollution, and even a bad diet.

In most of the creams and serums available in the market, the amount of vitamin C used is made photo-stable. It is also given in a form which is easy for the skin to absorb. It is also one of the “free radicals scavengers”. Thus, it can help to fight out the free radicals that are present on the skin. It also helps to counter the effects of chemicals and toxins that affect the skin on a daily basis. Some of the factors that lead to early wrinkles on the skin are tobacco consumption, pollution, stress, malnutrition, and long hours of sun exposure. Vitamin C creams and serums are known to be effective in countering the effects of all these factors. So, do not ignore the importance of vitamin C creams and serums. However, you must make it a point to buy a good brand of product that has been manufactured scientifically and by maintaining proper standards.

Learn More: http://www.amazon.com/Hyaluronic-Tripeptide-Percentage-Vitamin-C-Guarantee/dp/B00KYUXIOG/

Getting Help With Identity Theft

credit card stolenIdentity theft can involve individuals of all ages and class. Though some people are at high risk of becoming an identity theft victim, it doesn’t suggest that you should not take all necessary safeguards. So, you have to educate yourself on how to spot it then learn about the identity theft protection measures that you may take.

If you have a superb credit rating then you’ll have to expand your identity theft protection procedures. Identity thieves are always seeking persons possessing your kind of credit status. It makes their dealings easier and so they know they can do more harm to you if your credit is good.

Identity thieves can take absolute control over your existing credit. Not only that, they also can open additional credit under your name. Unfortunately, it doesn’t stop there; your own data can even be used to write forged checks, transfer currency, attain employment, or worse, commit a crime on your name.

Methods to Identify Identity Theft

Lots of people are victims of identity theft but do not learn about it for some period. More usually however, the victim is given some sort of indication, for example notices of unpaid bills and purchase fees.

You will recognize that you could be a victim of identity theft as soon as you find yourself denied credit or maybe employment. Additionally , you will know if you get calls or letters saying you have been approved or refused credit that you never applied for or billings for purchases you never made or curious bank card charges.

You should start becoming suspicious when you discern that you’re not getting credit or bank statements and other kinds of mailings that you always get. Most of these clues might indicate that you might be a victim of identity theft.

Identity Theft Protection

If you don’t wish to be among the victims, you need to know what identity theft protection procedures you should take to prevent it from happening. Following are a few of the safeguards you could take.

Check your bank and credit card statements; preferably change to on-line statements so as to check them 24/7 rather than waiting to get your statements in the post. Identity thieves get away with theft because the majority don’t check their bank or credit statements regularly.

Obtain your credit reports at least yearly and examine them totally for any unusual activity. As well, check that all your information are exact. Since you are entitled to a free credit report yearly from the 3 credit reporting bureaus, you could obtain one from a different agency every few months.

On no account offer out your personal data, especially your social security number, unless you happen to be the one who initiated the dealings. When you utilize on line banking, never click on links in emails that are supposedly from your bank, especially if they ask you to complete a form with your individual information. Always type in the web addresses manually to ensure you are going to go to the real site.

You should never carry personal credentials, such as your passport or social security card inside your wallet or purse unless it is absolutely required. In addition bear in mind that some cards, like Medicare cards, contain your social security number on the back.

Identity thieves even now utilize the old hands-on tactic to pilfer your identity – mailbox theft. Therefore, buy a secure mailbox and don’t make it a habit to leave correspondence in your mailbox. It is best when you have your own personal postal service mailbox so that the mail doesn’t drop into the incorrect hands.

Shred each document or statement before discarding which includes your individual data on it. Yet again, identity thieves make use of rudimentary techniques, such as searching through trash, to discover useful personal details.

Identity Theft Protection Service

If you wish to be really secure from identity theft then check out one of the Identity Theft Protection Services. These services are very inexpensive however they provide a degree of protection that might be close to impossible to accomplish manually. Every one of your personal details, counting your full name, bank numbers, and social security number, are going to be monitored 24/7 so that you’ll know immediately the moment that something unusual is occurring.

What Exactly Is Identity Theft?

fraudWhat do you think of when you see those two words? Possibly it makes chills go down your spine if you have been a victim, or know someone else who has been. Possibly you have heard the phrase, but don’t know what it is. Maybe both of the above apply, or maybe neither apply. This article is for anyone who wants to know what identity theft is and what types of identity theft there are. There are many different types to learn about and from which to protect yourself.

First of all, what IS identity theft? Simply put, it’s when someone gets your personal information and tries to pretend to be you for their personal gain. It is when someone tries to pretend to be you in some circumstance for some reason. It is a crime that is everywhere and continues to be on the rise. You can’t guarantee that your personal information is safe. There is always the potential of someone watching long enough and being savvy enough to get your personal information. Without getting too much into it, people steal others’ identities because there is something they want that they can’t get with their identities.

I don’t know if you realized that there are five main types of identity theft. The first identity theft that people often think about is financial. This can include: credit card, child support, government benefits and charity, just to name a few. This type of identity theft is all about getting money, in whatever form the thieves can get. A common way to get this information of late is either e-mails or phone calls phishing for your personal information. Chances are the credit card companies and banks/credit unions with which you have accounts won’t need to send an e-mail or phone call to get your personal information again. These are easy ways to protect yourself. If in doubt, don’t give out any news until you speak directly with the financial institutions with which you have accounts. However, this form of identity theft only makes up less than 18% of all of the identity thefts in the world today.

What do you mean? There’s more? Yes, in fact, one of the identity theft crimes on the rise today is medical identity theft. Some thieves like to take others’ medical records to use as their own. They might do this because their personal records are lacking and they need a medical identity with better health than their own. They also might want to hurt another by giving the wrong information so others will suffer. Whatever the reason, medical identity theft is rising as a form of identity theft in the nation.

One of the top rated companies to prevent ID theft is Identity Guard.  You can read a full review of their company here: http://www.idtheftauthority.com/reviews/identity-guard/

Another form of identity theft is Social Security identity theft. There are many people who are immigrating from other countries into this country that don’t have their social security number of their own, so they like to steal ours. Many places in the nation, you can’t even get a job or an apartment without a social security number. Think about all that you use your social security number for. What could you do without it? What can you NOT do without it? It’s a pretty important set of numbers that identify you in a way you couldn’t otherwise be identified.

Choosing a Medicated Dog Shampoo To Stop The Itch!

dog shampooOftentimes dogs have either sensitive skin or a specific problem with dry skin or itches. These can extend from unnecessary shedding to skin allergies. Thankfully there are dog shampoos and conditioners available that will help with these issues. Most times with the help of high quality, all natural pet shampoos and conditioners will not require any prescriptions from your vet.

Many dog shampoos are on the market these days but it’s not always easy to pick the right one. Pet skin is similar to that of humans, but pets have very different skin types. That being said, you want to choose a shampoo that is safe for both puppies, and older dogs, no matter what the breed. Choosing the right shampoo can make your dog’s coat shine as well as soothe your dog’s skin. Especially if your dog has fleas or requires hydration just because of dry, flaky skin, getting the right shampoo is crucial for that anti-itch relief needed. Here are some tips for using pet shampoos- whether it is for your dog or cat:

Never use human shampoos on pets.

Some people think that a human shampoo will work fine and is cheaper than an antifungal or medicated dog shampoo they may buy online or from their vet for a more premium price. The thing is, you don’t just have a dry dog. You have a pet that is in pain. He or she just can’t use words to tell you. Getting rid of their itching, burning pain is as easy as using Malaseb or Nootie’s pet shampoo. Other options include medicated shampoos, or ones including oatmeal, chlorhexidine, or other conditioners that are allergy-free, tear free and pet-safe.

Shampoos for Dogs with dry skin.

You should first learn how to tell what type of skin your dog has. Touch your pet gently and see if there is any flaking. If there is, your pet has dry skin. Using jojoba-based or oatmeal-based shampoos are good for treated dry skin in dogs. If moisturizing is your only concern for your dog, choosing an oatmeal shampoo/conditioner combo may work just fine.

Shampoos for Dogs with oily skin.

If your dog has oily skin, using a conditioner is a no-no. Look for shampoos that are more astringent, slightly drying. Look for one that deep cleans and one that is safe for your dog.

Veterinarian approved dog shampoos are excellent for opening up the hair shaft to permit the chemicals or plant compounds of the shampoo to get in to carry out their job. In case the hair shaft is left open, healthy ingredients will escape and leave the dog’s hair weak and dull, which could lead to scratching and itching. Dog conditioner will close the hair shaft and make the hair smooth and also restore moisture.

There are many stores online to find these pet shampoos. Local stores can carry them as well- but its best to do your research online, especially if you need an antibacterial or antifungal specific product.