Category Archives: Social Media

5 Tools Your Business Needs To Succeed On Instagram


As many of you know by now, Instagram is one of the most powerful and robust marketing tools for businesses.  It can be tough, though, to maintain and be consistent without the help of some great tools.  Utilizing the right Instagram tools will help expand your brand and most importantly, save you time.






Here are 5 Instagram tools your business needs in order to maximize your marketing strategy on Instagram.

Boost your Instagram photos with Yotpo.

This cool tool provides you with a new and fresh way of engaging with your followers.   Their moderation tools allow you to search for images on Instagram that are relevant to your brand.  It will then automatically ask the original poster for permission to add their image to your curated collection.  You are then able to display it on your site.  This can be done by either a slideshow widget on your product pages or on any landing pages that have content related to different products.

Use a social media scheduler like Autogrammer

This tool is a lifesaver for Instagram, Facebook and Twitter post scheduling.  You can easily put together posts for weeks at a time and schedule them to go out at peak times so that you can maximize engagement with your followers. It also has all the key photo editing tools and you can easily bulk upload your images.  It’s a one stop shop.

Use Repost  to share your Favorite Photos And Videos On Instagram

The Repost tool makes reposting and crediting the original creator so easy. You just tap a button to share an already existing post on your own Instagram feed.  This is ideal for sharing user generated content for your business.

 Use Tagboard To Track Trending Hashtags

This helpful tool allows you to track hashtags that are trending the most on various social platforms.  You can then see how other brands are utilizing those hashtags and how you may be able to incorporate the same hashtags into your next marketing campaign.

Use Iconosquare For Tracking

Think of Iconosquare as the Google Analytics for Instagram.  It provides you with all the tracking info you would want like comments, likes and engaged followers for each post.  This then allows you to see which content is getting the most traction.

Any of these 5 Instagram tools will certainly help you and your team build a solid brand presence on Instagram.  Utilizing all of them can definitely be a powerful way to kick start your Instagram marketing strategy into high gear.